During a recent segment of the Today show, show presenter Kathie Lee Gifford gave insight into the one-sided 30-year-feud with radio personality Howard Stern.
Gifford, 64, and co-host Jenna Bush were giving a breakdown of the recent feud between musicians Katy Perry and Taylor Swift when she added her own experience into the mix.
The mother-of-two explained to the audience that Stern's feud started more than three decades ago, and finally came to an end in 2012 when she decided to be the better person.
"I never met him. I never listened to his show. He hated my guts for 30 years. Hated my husband, hated my children. Hated everything I stood for."
Kathy Lee Gifford, ET Canada / Today's Talk, May 9, 2018.
Six years ago, she was in the makeup room on the Today set when she heard that Stern would be in the studio for an America's Got Talent announcement.
She introduced herself and wished him all the best with his segment. Gifford didn't wait for his reply and simply walked away, leaving Stern "really flabbergasted."
Stern called her later and to apologize for his behavior. According to Gifford, he was 'doing some hard work' on his life. She told Stern that she forgave him 30 years ago.
On one of Stern's radio talk shows, he referred to Gifford as the "world's dumbest person" for writing a song about an autistic child and not realizing how insensitive she was.
In 2011, Gifford held a contest titled Everyone Has A Story; one of the winners was a high school student who befriended a younger, unpopular student.
Throughout the interview, it was clear that the younger student was uncomfortable with the situation, and when he started to cry, Gifford thought it was her song that 'moved him to tears.'
Gifford received criticism for her insensitive and patronizing 'act of kindness,' with viewers expressing their anger on Reddit and other social media platforms.
A user known as Schizooura, who also lives on the spectrum, remarked that the student looked 'so uncomfortable' while Azination said it made his blood boil and that 'there is so much wrong with this video.'