logo

Remembering the 9/11 tribute commercial that only ever aired once.

author
By Daphne Buenaflor
May 07, 2018
11:47 P.M.

The ad, which has lived forever on the internet though was only aired once, continues to move a lot of people’s hearts.

Advertisement

The 9/11 tribute commercial was produced by Budweiser. On the ad, the famous Clydesdales are the main features.American Web Media suggested that the advertisement’s purpose was to honor those who passed away during the tragic day.

In the 50-second clip, horses can be seen running in a field as they pulled a wagon out from a barn.

They travel on a countryside path, passing by people who look in amazement as the animals pass by.

The scene transitions to the horses running through the city, from the Brooklyn Bridge to New York.

They stop midway as they overlook the New York City skyline.

Advertisement

The end of the video shows the horses bowing down as the Statue of Liberty is seen far away in the background.

The Budweiser commercial only aired once during the Super Bowl XXXVI on February 3, 2002.

As explained by American Web Media, the Anheuser-Busch creative team, who were behind the whole production, had to get approval from members of the Congress, the advertising community, and New York Mayor Rudy Guiliani just to shoot the ad.

Fox 2 Now had the chance to interview Bob Lachky, the former executive vice president of Anheuser-Busch Global Creative.

He said, “We filmed in New York City. We had a helicopter going over the Brooklyn Bridge. Mayor Giuliani let us into the city — the only film company of any sort right after 9-11. To actually come into airspace with our helicopter to film the Clydesdales…the hitch coming into Battery Park and it was amazing…just amazing.”

On September 11, 2011, an updated version of the commercial was released in relation to the tenth anniversary of the tragic attacks.

Advertisement
Advertisement
Related posts

Rihanna And A$AP Rocky Step Out Together In NYC After Incident At Their Home – Photos

March 19, 2026

Kyle Busch's Final Days Reveal a Request He Made to NASCAR – What He Asked For

May 25, 2026

Why Did Kristi Noem's Husband Overlook Her Alleged Relationship with Corey Lewandowski?

March 09, 2026

Kyle Busch's Final Interview Takes Haunting Turn as NASCAR Star's Last Words Prove Eerily Prophetic

May 22, 2026

Rudy Giuliani Receiving Treatment as Spokesman Shares Health Update

May 04, 2026

Ex-Prince Andrew Set to Retain Major Honour Despite Epstein Links

March 10, 2026

Oliver Tree's Resurfaced Record Label Video Sparks Debate as Fans Point to One Detail They Can't Ignore

June 15, 2026

King Charles III and Queen Camilla Visit NYC's 9/11 Memorial with an Unexpected Escort — Photos

April 29, 2026

Pilot Groom Voices Safety Concerns Before Wedding Night Flight Ends in Tragedy

June 02, 2026

NHL Legend Claude Lemieux's Family Raises Alarm, Sparks Search at Florida Business

May 29, 2026

Who Is Aimee Aguilar? 10 Facts About Wiz Khalifa's Beloved Partner That Might Surprise You

June 10, 2026