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Former stripper who worked as pharmaceutical executive gave doctor lap dance to boost opioid sales

Aby Rivas
Jan 30, 2019
04:55 P.M.
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Sunrise Lee, a former stripper turned pharmaceutical executive, is being investigated for taking part on a scheme to bribe doctors into prescribing a potent opioid. She went as far as to giving a doctor a lap dance.

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Lee is part of an investigation opened against Insys Therapeutics’s and its founder, John Kapoor, alongside three other high execs, Michael Gurry, Richard Simon, and Joseph Rowan.

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They all have been accused of conspiring to bribe doctors into prescribing Subsys, a highly addictive fentanyl spray medication meant for cancer patients with severe pain.

They all have denied any wrongdoings.

A WITNESS’ TESTIMONY

However, on the second day of the federal trial, the first one to take place as a joint effort from authorities to find culprits for the increase of opioid abuse deaths in the country, a former Insys’ employee and Lee’s colleague, came forward to testify against her.

Holly Brown, who worked as a sales representative, said in court that she was encouraged her to get Paul Madison on board, a doctor who was known for prescribing lots of opioids in Chicago and northwest Indiana.

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She described his medical practice as a “shady pill mill” being run out of a "dingy strip mall in a not-so-nice area of town."

Madison became a speaker for Insys, prescribing Subsys to patients without a prescription, and getting paid to promote the medication among his peers. However, according to Brown, few doctors wanted to attend an event with Madison’s name on it, as he had a lousy reputation, so he would end up inviting his friends

“The idea was that these weren't truly meant to be educational programs, but they were meant to be rewards, basically, for the physicians," Brown explained.

Medical team. | Photo: Shutterstock

Medical team. | Photo: Shutterstock

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A LAP DANCE TO BOOST SALES

She also recalled how once after one of the events in Chicago, she went with Madison and Lee to a club called The Underground. There, she said, she saw Lee sitting on Madison’s lap and "bouncing around," while the doctor had his hands "inappropriately all over" Lee's chest.

Lee's attorney, Peter Horstmann, denied Brown’s allegations, stating that since all of them were drunk at the time, her memory was probably fussy. She also asked Brown if Madison “appeared to be taking advantage of Ms. Lee.” Brown agreed.

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Madison was convicted last fall in an unrelated case facing a variety of charges, including health care fraud. He allegedly charged insurers for chiropractic operations that he never performed.

A BRIBING SCHEME AND ITS CONSEQUENCES

According to prosecutors, Lee and the others gave doctors payments in the form of fees for sham speaking events that were promoted as opportunities to teach more doctors the benefits of the medication.

Assistant U.S. Attorney David Lazarus said this is a case “about greed — about greed and its consequences,” stating that John Kapoor turned his company into a “criminal enterprise” by getting his powerful opioid in the hands of patients that didn’t need it, to make Insys a successful company.

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According to the Associated Press, some of the patients that have filed lawsuits against the company, said “they were given high doses of the potent narcotic even though they didn’t have cancer,” they didn’t get a warning about the risks of the medicine, and ended up getting addicted to it, suffering through withdrawal when they were cut off.

The trial is still ongoing.

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