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Even though he recently shocked fans by leaving “The Voice,” Adam Levine didn’t go too far, as he announced his own reality competition series “Songland,” this time serving as an executive producer.
40-year-old singer Adam Levine just launched a new project inspired by “The Voice” but with a focus in songwriters instead of performers, with the goal of getting them to work with producers and famous singers to fish for the next hit song.
“Songland” will air on NBC just like “The Voice,” but unlike the latter, it will not feature voting from the audience or live performances. Levine will be in charge but is not going to appear onscreen.
"It's so authentic. It's a fascinating look into how it goes down, and I can assure you that is how it goes down. At least major aspects of it are represented on the show, and it's amazing," Levine told ET.
"It's very real. It's very special, because there's really nothing like it, and I think people are going to really enjoy it because they've never seen it from this particular angle before," the Maroon 5 singer added.
Renowned producers Ryan Tedder, Ester Dean, and Shane McAnally will collaborate with songwriter contestants week after week, with famous guest artists making appearances as well.
Singer John Legend, who joined “The Voice” as a coach in the recently finished season of the series, the last one on which Levine took part before his exit, will be the first guest artist on “Songland.”
"Although he is passionate about the new show, staying behind the scenes will allow him to arrange his time in order to fulfill his many responsibilities, as bandleader and family man."
"They had some songwriters come in and pitch me songs. We worked with the songwriters to kind of hone the songs, and then I picked a final song to record and I can't wait for everyone to hear it. I thought it came out great," Legend said.
Levine is very proud of the project, and he thinks it is important to recognize the work on songwriters and remind the consumers of the music where it all starts.
"I think that shedding light on who the songwriter is in all of this is a really fascinating thing,” Levine, himself a songwriter, shared.
“I don't think people understand what it's like being a songwriter, what they go through, what their process is, how they do it, the process of them finding an artist to connect it to -- which is something that was relatively new for me," he said.
"I didn't really go there until halfway through our fourth album or something, then I started collaborating on stuff. But once I started delving into it, I realized this is an amazing world and it's a beautiful way to shed light on that process that almost nobody sees," he defended.
Although he is passionate about the new show, staying behind the scenes will allow him to arrange his time in order to fulfill his many responsibilities, as bandleader and family man.
Levine shares two children with his 31-year-old wife fashion model Behati Prinsloo. Married since 2014, the two are parents of daughters Gio Grace (1) and Dusty Rose (2), and while they want to keep expanding the family, they haven’t reached an agreement on exactly how many other children they would like.
“Adam, yeah, he wants five. I thought I wanted five, but now I think maybe three or four would be good,” Prinsloo shared in a recent appearance on “The Ellen DeGeneres Show.”

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