Makeup for Older Women — Beauty Tips for a Stunning Look in Ladies over 50

Bettina Dizon
Sep 20, 2020
01:00 P.M.
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Every type of face needs a particular makeup routine to cater to their needs, especially as women age. Here are a few tips and tricks from beauty pros and celebrities.


It would be a dream come true for any woman to look young and flawless as they grow older, but sadly, that only exists in a utopian society. However, there are still many ways to keep your youthful glow through the years.

As many believe that your face is your calling card and source of confidence, here are a few makeup and beauty hacks from some of the industry's best artists.

A woman applying make up in front of a mirror. | Source: Shutterstock



It is only natural to want lines and dark under eyes covered with makeup, but there is a proper and more conservative way to do so. According to makeup artist Sandy Linter:  

"You can't hide wrinkles, so don't try to, because you're only going to draw more attention to them."

She recommended using a sheer, hydrating foundation on a moist sponge before applying it on the face, followed by a robust and lightweight concealer that blends well. As for the eyes, it is best to focus on the under and inner parts, where it gets the darkest.



As a sponge does, a makeup sponge sucks up a hefty amount of what is applied to the face. It does not do the same trick as using fingers or a makeup brush and ends up absorbing your product before you know it.

They are best used for adding moisture by running the sponge under water, squeezing the excess liquid, and dabbing or pressing it over your makeup, instead of swiping it across. 

Makeup sponge controls the foundation and removes excess bronzer and blush before it has settled in. The best way to store it is by placing the clean sponge in a ziplock.


Headshot of model wearing heavy makeup from Glamour magazine, 1968. | Source: Getty Images


A good tip for finding the perfect shade of makeup is testing it in the right place -- an area of your skin, similar to where the product will be applied. The thumb is the best place to swatch lipstick, while concealer, foundation, and shadow are best swiped between the thumb and forefinger.


There are also several makeup tips for dark-skinned people given by the pros, including the correct way to use and swatch foundation

Doing so is more hygienic and accurate as your thumb's color is closer to that of your lips, showing a closer shade, while the skin between the fingers is thin and crinkled.



Apart from becoming a makeup pro at concealing the blemishes and achieving a look that takes ten years off your face, it is best to take good care of the facial skin itself.

Many women overlook exfoliation in their skincare routine, but it can do more than give a youthful glow. According to makeup artist Jenny Smith, removing dead skin can reduce having a heavy makeup look. She said:

"Even the lightest application grabs onto dry patches."



Actress Helen Mirren's beauty secret heavily involves investing in skincare products as well, including a Kate Somerville face wash and a lash growth serum to achieve a natural look.

The "Prime Suspect" star believes that less makeup is more, especially as you age. When going out, her best friend is a red lipstick and sunglasses to get away with a bare face.

Among Mirren's favorite products are the L'Oreal Paris Revitalift Triple Power Deep-Acting Moisturizer, Latisse lash serum, and CoverGirl LipPerfection Lipcolor in the shade Hot.


Helen Mirren during the International Film Festival on January 3, 2020. | Source: Getty Images


Jane Fonda's skin and makeup guru, Shawnelle Prestidge, has worked with several Hollywood celebrities over the years. Her best beauty secret is switching to organic products, including essential oils and serums.


The expert believes organic products affect not only the external appearance but the internal body as well. Among the ingredients in her organic serum are carrot seed oil, rosehip, helichrysum, and sandalwood. She shared:

"I use it morning and night around the eyes, all over the face, neck, and decolletage. It has lifted my left eye back into symmetry with the right, significantly decreased my laugh and furrow lines [...]"

Jane Fonda in Chopard at the Sydney Opera House on August 27, 2018 in Sydney, Australia. | Source: Getty Images



There are also several makeup tips for dark-skinned people given by the pros, including the correct way to use and swatch foundation. Guru's Ali and Jaleesa Jaikaran suggested testing foundation under natural light to reveal its right shade.

On the other hand, Michael Anthony, the makeup artist who did Ariana Grande's "Rain On Me" music video look, said the best foundation to choose is the one that "disappears on the skin when you swatch it."

While there are so many more tips and tricks to get the perfect makeup look, the best way is to take care of your overall well-being by living a healthy and fit life.


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