Retail corporation Target announced its 2020 deal days ahead of the upcoming holidays. The corporation is kicking off the holiday sales with an online event that coincides with Amazon's Prime Day.
The holidays are about two months away, but the retail corporation, Target is already planning to make it financially worthwhile for its customers.
As seen in a press statement released by the company, Target Deals Days will return on October 13 and 14. It would feature a massive discount across several items, including electronics, clothing, home essentials, and many more.
Facade with logo at Target retail store on a sunny day in San Ramon on December 15, 2019 | Photo: Getty Images
The juicy deals are reported to span across the two days and will be available with the help of the corporation's contactless Drive Up and Order Pickup. The date of the deal days nods to the long competition between the Minneapolis-based company and Amazon as they coincide.
If a customer finds an item advertised under a Black Friday deal and sees it lower at a Target store or online, the difference would be refunded.
A photo illustration that shows an Amazon logo displayed on a smartphone on October 01, 2020 | Photo: Getty Images
According to reports, Target announced their deal days two days after Amazon declared Prime Day 2020. In an annual tradition, the Target Deal Days kickstarts consumers' holiday shopping season, which transitions to Black Friday and other Christmas deals.
However, this time, the S&P 500 Index company is switching things up in an unexpected way. The Executive Vice President and chief merchandising officer, Christina Hennington, said:
"This year, in a holiday season unlike any other, we know it's more important than ever for our guests to get great deals in a convenient and safe shopping environment."
It is expected to be Black Friday unusual as it will last throughout November, starting from November 1. Unlike in the past, the Black Friday deals will be advertised both in stores and online as part of the corporation's move to minimize contact and traffic because of the ongoing pandemic.
Also, Target's Price Match Guarantee policy will extend the standard timeframe of 14 days for the first time ever. Instead, it will last from November 1 through December 24.
According to the statement, if a customer finds an item advertised under a Black Friday deal and sees it lower at a Target store or online, the difference would be refunded.
Each of these events aims to help customers lighten the burden of their holiday shopping while preventing them from breaking the bank.