Tony Hawk Sells Blood-Infused Skateboards in Collaboration with Liquid Death
Skateboarding legend Tony Hawk is always looking for new and creative ways to promote the sport, literally putting his blood, sweat, and tears into each project he finds himself involved in.
Recently, the 53-year-old proudly announced a collaboration with Liquid Death Mountain Water to produce limited-edition skateboard decks infused with his own blood.
In the video shared by Hawk on his Instagram account, the skateboarder can be seen sitting in a chair while getting his blood drawn by a male nurse.
The blood was then spilled into a container filled with red paint and mixed, with the paint being used to color the skateboard decks that were priced at $500.
The design of the decks are also unique, featuring a shirtless muscular man with a Liquid Death can for a head, holding a battle axe in one hand, and Hawk's trademark bird skull in the other.
According to Liquid Death, who chose the skateboarder to become their ambassador, the proceeds will go directly to an anti-plastic non-profit and The Skateboard Project.
The star has also appeared in several films, especially the "Jackass" franchise.
A YOUTHFUL SOUL
In the promotional video, Hawk joked about not reading the fine print, which led Liquid Death to officially own his soul and blood. In the caption of the video, he also joked about people owning his DNA:
"Disclaimer: Although it could arguably make the world a better place, never ever use these boards to make clones of Tony Hawk."
It has been reported that the skateboard decks are currently sold out. The 100 units made available for purchase flew off online shelves, and there won't be any re-stocking as they were limited edition collectibles.
As aforementioned, Hawk is a true legend in the skateboarding world and considered by many to be one of the best skateboarders the world has ever seen, along with Rodney Mullen and Paul Rodriguez.
Hawk, also known as Birdman, retired from the sport back in 2003 and has been focusing more on the business side of his career, dedicating his time to Hawk Apparel Company and Birdhouse.
The star has also appeared in several films, especially the "Jackass" franchise, alongside Johnny Knoxville, Steve-O, Chris Pontius, and Bam Margera.
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