'Bird Box' scored 45 million views in its first week on Netflix

Rodolfo Vieira
Dec 30, 2018
11:11 A.M.

Netlifx's original movie has scored the biggest seven-day viewership in the history of the streaming platform witg 45 million views


The frightening thriller made its debut on December 21, 2018, and quickly became a hit, not only for its unsettling plot but also due to its main star - Sandra Bullock.

The incredible numbers were announced by Netflix through their official Twitter page, which let the world know of the movie's tremendous success with a pun.

The story revolves around a mother who is trying to save her children by navigating through a post-apocalyptic world completely blindfolded in order to keep themselves protected.


The film takes place five years after a mysterious and supernatural force invaded Earth and started wreaking havoc, causing people to commit suicide.


"Bird Box" was directed by Susanne Bier and inspired by the book of the same name written by Josh Malerman and in 2014. The flick also features several famous names such as Sarah Paulson, Trevant Rhodes, John Malkovich and Machine Gun Kelly.


The thriller has been regarded as a tremendous success, but it isn't certain how much of the movie people have seen considering that those numbers don't dwell into the viewer's experience.


It has been reported that each of the 45 million views was only counted after a view surpassed 70% of the total running time of the film, including the credits.


So, based on this claim, people had to watch at least 87 minutes of the 2-hour movie. However, multiple views didn't count towards the magic number of 45 million.


"Bird Box" has been so successful that it started a whole array of memes online, but fans of Bullock didn't enjoy the fact that some people referred to the Oscar-winner as 'the Bird Box lady.'


It all started when a Twitter user compared Bullock to Michael Jackson, causing others to stand up for the actress, saying that she is so much more than just a common actress and that she deserves more respect.

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