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Kim Kardashian Leaves Little to Imagination While Promoting Her Brand SKIMS Amid Quarantine

Pedro Marrero
Apr 13, 2020
06:00 P.M.

The influential star knows that her celebrated beauty is the best publicity her shapewear clothing brand SKIMS and she is launching a new campaign that made her admirers’ day in these social distancing times.

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39-year-old socialite, reality TV star, and businesswoman Kim Kardashian might be locked at home amid the coronavirus pandemic, but that hasn’t stopped from keep working on her latest creation.

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On April 8, Kardashian took to her Instagram feed to promote her latest SKIMS collection called Smooth Essentials, posting an image of herself wearing one of her designs, to the delight of her fans and followers.

SKIMS has also its own Instagram account, and while it focuses on diversity (of sizes, shapes, skin color) and it features several other models, Kardashian is a regular feature on the profile, where she flaunts her attributes often.

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On the same date, the “Keeping Up With The Kardashians” star reminded potential customers about the current promotion on domestic shipping, using a triple image of herself leaving little to the imagination as she lies on the seashore.

“Smooth Essentials — a curated collection of second-skin styles designed for an invisible look and feel. Shop the SKIMS Smooth Essentials collection now at SKIMS.COM and enjoy free shipping on domestic orders over $75,” read the caption.

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The photos composing the image were presumably taken in Bahamas, where Kardashian is known for visiting

DOCUMENTARY

But apart from making her mark on fashion, Kardashian recently released one of the projects that she is most proud of, the fruit of two years of efforts regarding the criminal reform crisis.

Kim Kardashian West attends the the Versace fall 2019 fashion show at the American Stock Exchange Building in lower Manhattan on December 02, 2018 in New York City. I Image: Getty Images.

Kim Kardashian West attends the the Versace fall 2019 fashion show at the American Stock Exchange Building in lower Manhattan on December 02, 2018 in New York City. I Image: Getty Images.

On April 5, Kardashian’s documentary “The Justice Project” premiered on Oxygen. The documentary discusses the alarming number of people that are serving prison sentences in the US, which is reportedly the highest in the world.

Kardashian collaborates with #cut50, a national bipartisan initiative that is trying to address this issue, and she has used her platform for anything from visiting inmates to meeting US President Donald Trump at the White House.

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The reality star actually was key in the release of 64-year-old Alice Marie Johnson for clemency reasons. Johnson was serving a life sentence for a first-time nonviolent offense, which Kardashian, and many others, considered to be disproportionate.

“The Justice Project” follows other stories like that of Dawn Jackson, who killed her step-grandfather after a life of abuse and was sent to jail, a story that deeply changed Kardashian’s view on “violent” cases.

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