Legendary singer Elton John appeared in a John Lewis commercial that recounts a heart-wrenching story about the one gift that changed his life.
In the advertisement, the British vocalist is seen playing his hit song, “Your Song,” on a piano as flashbacks show glimpses into his life.
Scenes from his childhood evoke emotions, especially in one scene where he is running down the stairs on Christmas morning to receive his first piano.
“This year’s story is about the power of a gift. And how that gift inspired, changed and influenced the course of a little boy’s life."
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The singer is seen still playing on the same piano as an adult, then a tagline appears, “Some gifts are more than just a gift.”
The ad shows how the iconic superstar rose to stardom with recreated scenes from his sold-out stadium concerts and the moment he recorded “Your Song,” one of his greatest hits.
The Christmas commercial, posted to YouTube by John Lewis and Partners on November 14, 2018, has already been viewed over 12 million times.
“This year’s story is about the power of a gift. And how that gift inspired, changed and influenced the course of a little boy’s life. That little boy just happens to be Elton John. The film begins in present day and works backwards chronologically through Elton’s life right until the moment on Christmas morning when he received the special gift that changed his life,” reads the commercial’s description.
The advertisement also elicited mostly positive comments. One YouTube user wrote: “As a young person, I don’t feel as emotional to this ad because I never really knew Elton John. My mother, however, was in tears and felt the happiest she had in ages, so well done and thankyou John Lewis! ”
In an interview with The Telegraph, Elton said that he was honored to be a part of the commercial.
“It’s been a lovely opportunity for me to reflect on my life in music and the incredibly journey I have been on, and how first playing my grandmother’s piano marks the moment when music came into my life,” he said.
At just four years of age, Elton, who is one of Meghan Markle and Prince Harry's royal wedding guests, discovered his passion for music and taught himself how to play the piano.
He was one of the top acts of the 1970s. He usually dressed in fabulous, over-the-top costumes and glasses in his live shows.
The singer has received numerous awards and nominations throughout his career. He won his first Academy Award for the song "Can You Feel The Love Tonight," a soundtrack for the 1994 animated hit "The Lion King." He was also inducted into the Rock and Roll Hall of Fame.
In 1995, Queen Elizabeth II made him a Commander of the Order of the British Empire.