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Clint Eastwood's Latest Legal Battle against CBD Companies – What Happened?

Olowokandi Fiyin
Jul 24, 2020
10:44 A.M.

Clint Eastwood has challenged CBD retailers in a new lawsuit he filed for the violation of his trademarks through fake online metadata and interviews.

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Hollywood heavyweight Clint Eastwood recently filed two lawsuits asking for millions of dollars in damages from several CBD (cannabidiol) companies and retailers.

Clint Eastwood stood on the 18th green during the final round of the AT&T Pebble Beach National Pro-Am on February 9, 2014 in Pebble Beach, California. | Photo: Getty Images

Clint Eastwood stood on the 18th green during the final round of the AT&T Pebble Beach National Pro-Am on February 9, 2014 in Pebble Beach, California. | Photo: Getty Images

According to The Hollywood Reporter, the 90-year-old’s suits, which were filed on July 22, had a problem with CBD outlets because they made it seem like he was an advocate for their products.

Even though Clint wouldn’t be the first star to take companies to court for nonconsensually using their identities and likeness, he would be the first to name them individually.

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The site further observed that filing lawsuits wasn’t new to Clint as he has spent most of his Hollywood career fighting to protect his image and name. In addition to earning several settlements from various businesses, Clint also won a jury trial against the National Enquirer in the ’90s.

As for the current legal battle, People explained that in the first lawsuit against CBD outfits, the beloved actor-director focused on Sera Labs Inc., Greendios, and For Our Vets LLC for reportedly fabricating online interviews with him.

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The outfits claimed in the interviews that Clint “touts his purported lines of CBD products.” The complaint further noted that the companies “fabricated quotes from Mr Eastwood and false allegations that 'he would be stepping away from the spotlight to put more time into his wellness business.’”

Through the second article, the “Dirty Harry” star slammed an extra ten organizations for using his name in “hidden metatags” to lure customers into believing that he was in a business partnership with them.

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Vulture noted that even though Clint wouldn’t be the first star to take companies to court for nonconsensually using their identities and likeness, he would be the first to name them individually.

Just before the drama began, People reported that Clint’s son, Scott Eastwood, divulged a personal detail about him. According to the news outlet, Scott claimed that his father wasn’t a big fan of birthday celebrations.

Clint Eastwood at the "Sully" New York Premiere at Alice Tully Hall on September 6, 2016 in New York City | Photo: Getty Images

Clint Eastwood at the "Sully" New York Premiere at Alice Tully Hall on September 6, 2016 in New York City | Photo: Getty Images

The family had, in fact, opted for a lowkey lunch date when Clint turned 90 at the end of May. For the event, 34-year-old Scott hinted that they would “sneak” in a cake for the celebrant. Scott is one of the two children that Clint shares with a flight attendant known as Jacelyn Reeves.

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