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Kathy Ireland | Source: Getty Images
Kathy Ireland | Source: Getty Images

Kathy Ireland Radiated ‘True Beauty’ at 59 Posing in Off-Shoulder White Outfit

Jana Stevens
Apr 12, 2023
05:45 A.M.

On Tuesday, Kathy Ireland posted a previously unreleased image from her Chaarmz Magazine photo shoot. The model-turned-mogul is in a white ensemble accessorized with flashy jewels in a sensual pose that calls back to her Sports Illustrated Swimsuit Issue days.

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A fan called Kathy Ireland a "True beauty inside and out!" "Absolutely stunning," model Briana Fitzpatrick agreed. "Such a great picture and also such a very amazing, beautiful, gorgeous, inspirational woman you are, Kathy," another added.

"You're the most gorgeous, fascinating, breathtaking loveliest woman of our generation and beyond," an Instagram user professed, while another commented, "Mesmerizing."

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How Kathy Ireland Remained in the World of Swimwear for Decades

Even with the incredible recent SI Swimsuit shoots from Ciara, Kim Kardashian, Irina Shayk, Kristi Gibson, and Chrissy Teigen on its pages, it's impossible to forget earlier cover stars like Christie Brinkley and Ireland.

Ireland is responsible for the 19th most valuable brand in the world.

Ireland has been featured in the SI Swimsuit Issue a lucky 13 times and was on the cover of three issues. She pioneered personal branding, launching her lifestyle company, Kathy Ireland Worldwide, in 1994.

A complementary comment on Kathy Ireland’s April 11, 2023, post about her photo shoot with Chaarmz Magazine. | Source: instagram.com/kathyireland

A complementary comment on Kathy Ireland’s April 11, 2023, post about her photo shoot with Chaarmz Magazine. | Source: instagram.com/kathyireland

The CEO now draws from her time modeling swimsuits in far-off locations like Bora Bora and South Africa to inform her of swimwear and cover-up designs for her HSN collection that launched last month.

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Ireland explained how her long association with the late Julie Campbell, the founding editor of the SI Swimsuit Issue, molded her approach to swimwear fashion:

"She was so disruptive and revolutionary to not only give [models] a name and the humanity of who these people are but to recognize beauty in every shape, size, color, and age."

A complementary comment on Kathy Ireland’s April 11, 2023, post about her photo shoot with Chaarmz Magazine. | Source: instagram.com/kathyireland

A complementary comment on Kathy Ireland’s April 11, 2023, post about her photo shoot with Chaarmz Magazine. | Source: instagram.com/kathyireland

As the CEO and chair of Kathy Ireland Worldwide, she is responsible for the 19th most valuable brand in the world per Licence Global, which reportedly grosses $3.5 billion in sales annually.

Woman's Wear Daily deemed it "the most valuable woman-owned licensing company" in US history, and Forbes ranked the CEO on its America's 50 Richest Self-Made Women list in 2015.

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Ireland has been married to Greg Olsen for 34 years. With all her success, she has not forgotten to teach their children the charitable values her parents passed her.

"Our three kids are amazing heroes," she told Parade in November 2010, elaborating that, like herself, her progeny is involved with charitable endeavors year-round.

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